And I tell this to you first-hand, there is no other way. The minute you have decided, not contemplating but have already declared your decision to the world, by either a public online presence, or “talks” with likely partners and your personal stake-holders, family, spouse & friends, everything changes here on.
There will not be a single-day, when doubt in the name of “concern” will not come your way. A lot of people will tell you how concerned they are for you and your future. I have had a long-haul with the concern. And there are a few categories of this concern:
1) Parents & immediate family : They really are concerned. You are quitting a job, which pays very well, is only 8-9 hours a day, gives you 10 public holidays and you also have your Sundays. Besides, it is listed on the stock market, everybody knows the name of this public gem of a company, and you are a very reputed employee at this wonderful company. So you’re giving this up for ? Come-again? Ooohh! You don’t know.
And no matter, how many times I have tried explaining what it is that I intend to achieve in my glorious future, or how many Big names I drop, like well, facebook (even though, I know that’s a one-off), they still don’t have a clue what I am talking about.
In such scenarios, it helps to be Jeff Bezoz. He recounted, when he started Amazon.com and he asked his parents for their money, he explained to them what “internet” was. They didn’t understand, after all the explaining, what Internet was. But they still gave him the money, because they trusted him (or let’s say, they were willing to take a risk, for his sake) .
In most our cases, that’s not happening! Do you have to ask why? Anyway, like my parents put it, in my third year of employment, they finally started to see me, as a regular, sane person, who had it stable in life. Until then, it was one crazy idea after the other (according to them) and so, when another crazy idea hit, in their words, “just when I was beginning to settle down”, of course they were upset.
The thing here is, they really are concerned. They mean well. And no matter how much we try, we cannot convince them of why and how exactly we are going to make them proud. Our only chance is giving them specifics in terms of timelines, and seeking their permission on this thing they don’t understand. If we ask politely, and given an upper limit of time, they usually say oh-kaay….
2) Friends who will never start-up: Ok, even as I say it, you know what they are going to do. They are usually not concerned for you, but actually a bit curious, along with some jealousy, and they will ask you questions like, “but i thought, you were going to buy a house, this year. Are you gonna be able to afford it?” Or something like, “is your wife ok with it?” Yes! Actually, they are not ok with it, and since they have already bought a house, and paying EMIs through their nose, they wanted you to have done the same thing, so that over beer, you both could console each other. But you just went on their own path, and now they are wondering, was that even possible! So they mirror some of their doubts on you, in the form of fake re-assurance and phony concern over your well-being. Thankfully, when I think of such friends, no names come to my mind, maybe in the long-haul I have already forgotten people who tried to pull me down.
3) Experts who will tell you every reason, why your idea / business will not work: So here’s the thing about experts. They are self-appointed. Nobody asked for their opinion, but they will corner you and badger you with their advice whenever they can. I’m being a little harsh here I guess. But the thing is, the experts are experts in one field, let’s say e-commerce, and they will take it as a certificate to guide anyone in any field they feel like. I have heard some experienced experts at some events. And these people, have got their hands dirty on the ground, they actually used to code, or they have built that kind of a company, sold it, or folded it, but they have first hand experience about it. They give you sane advice, please listen to them. As it goes, they usually have so little time to spare for every new entrepreneur that meets them, that even they want to make it worth their while, when they give advice. Yet. There are experts, who have never built a product in their life, or have absolutely no clue about your product/market/company, and their advice will usually start and end with, why your product will not work, why it is such a bad idea to pursue it, or why the market is over-saturated etc. Listen to them, save what they said, hang it (their advice) on your wall if you will but don’t believe a single-word they say, unless, they have put their money or time in your company.
If there’s one thing you learn, pitching and defending your idea & business to different kinds of people , day in and day out, it is, greater resolve, going on, despite the doubts, it is well, being thick skinned for the long-haul.